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Baby Veggie Play Assortment features adorable plush and pretend-play vegetables designed especially for little hands. Soft, colorful, and fun to ex...

Pick, gather, and create with the Berry Patch KidDough Sensory Play Kit! This delightful sensory experience invites children to build colorful berr...

Meet Bitzee Doghouse, an interactive digital puppy world full of surprises, games, and adorable virtual pets to collect, care for, and love. Kids c...

Build, click, float, and create with Blockaroo Magnetic Foam Blocks! These soft magnetic blocks are designed for young children, with a large, easy...

Host a Bluey bubble dance party! Press and hold the button on this adorable no-spill Bluey wand to make the magic happen: it lights up and plays th...

Bounce back into extra fun with Waboba's Moon Ball on a Leash!  The elastic leash allows for endless games of catch and toss, while the unique desi...

Create, shape, and play with this colorful Modeling Dough Set from ORB Toys. Each set includes four 4 oz containers of soft modeling dough in brigh...

Discover endless fun with Kawaii Clear Slime DIY Slime! This crystal-clear slime offers the perfect combination of stretch, squish, and satisfying ...

Stapelstein® Original is a lightweight, durable, and water-resistant play element designed for open-ended movement, balance, and creative play. Kid...

Help the doggie find his bones: Oh no! Your doggie has lost all his bones. Help him find them and bring them back to his dog house. Be the first to...

Squeeze, stretch, relax! This viral new line of soft, scented Peachybbies slimes melts stress for kids and grown-ups... and it's made in the USA! E...

Get creative with the Doctor Squish Putty Buddies Assortment! Each 1.76 oz tin includes colorful putty and accessories to make your own fun squishy...

Finally, the 2025 6-7 meme (it's meaningless and that's the point, we guess?) is now in slime form! This soft icee texture slime features surprise ...

The perfect way to top off your Slimey creations! Our charm bags come packed with a fun mix of charms & sprinkles to give you everything you ne...

Bring the magic of winter indoors with Fuwa Fuwa Instant Snow Powder! Simply add water and watch as this amazing powder transforms into soft, fluff...

Playtime gets a frosty twist with our new Winter Light-Up Cubes! This limited-edition set turns bath time and sensory play into a glowing wonderlan...

Let’s dive into a world of fun with Bluey and her friends — creative Bingo, sporty Lucky, inventive Snickers, stylish Coco, and resourceful Rusty! ...

Sculpt like a pro and chill out with clay creativity! Artistic kiddos gain confidence, build fine motor skills, and sculpt silly frozen-treat frien...

Holiday Taba-Licious is a festive sensory fidget toy packed with squishy, stretchy fun and seasonal charm! Perfect for holiday gifts, stocking stuf...

Give your projects a real "clay-ver" boost with our signature H\hot pink air dry clay! Whether you're crafting, making slime, or just showing o...

Celebrate spooky season with the Jack O Lantern Squeezy Sugar Ball! Featuring a festive pumpkin design, this soft and satisfying squishy toy is per...

Make cleanup easier and playtime more fun with the Kawaii Large 16 x 24 Splat Mat! Designed to protect floors and surfaces from spills, splatters, ...

Create sweet and playful projects with Light Pink Kawaii Air Dry Clay. This soft, easy-to-shape clay is perfect for making tiny charms, miniature f...

The Luminous Octopus is a glowing deep-sea friend made for sensory fun and imaginative play. With its soft texture, vibrant colors, and light-up ef...